Tech — Software
The Trade Desk Executive Compensation (FY25)
TTD · Ventura, CA · Executive and director compensation, fiscal 2022 to 2025
Data as of September 7, 2026Latest filing (8-K): May 8, 2026
265 figures on this page: 261 cited to the filing that reported them, 4 calculated from figures it prints. See the citations
Total compensation for Jeff Green, President and Chief Executive Officer, Chairman, came to $27,431,583 in fiscal 2025, and Green's total moved up from the $6,756,299 reported for fiscal 2024. For fiscal 2025, the company reported a chief executive pay ratio of 125:1, against median employee compensation of $218,847. For fiscal 2025, shareholders backed the say-on-pay proposal with 74.7% of votes cast for or against in favor at the meeting held May 4, 2026. The disclosed peer group names Atlassian, Cadence Design Systems, Cloudflare, CrowdStrike Holdings and Datadog, among others.
What changed from fiscal 2024 to fiscal 2025
The figures that moved, and by how much. Analysis of these figures is part of the Velarion platform.
Chief executive total compensation — Jeff Green: $6,756,299 → $27,431,583
Say-on-pay support: 89.7% → 74.7% (15.0 points lower)
CEO pay ratio: 29:1 → 125:1
Frequently asked questions
Answers drawn from the data on this page.
Who is The Trade Desk's chief executive and what were they paid?
Total compensation for Jeff Green, President and Chief Executive Officer, Chairman, came to $27,431,583 in fiscal 2025. Green's total moved up from the $6,756,299 reported for fiscal 2024.
What was The Trade Desk's say-on-pay result?
For fiscal 2025, shareholders backed the say-on-pay proposal with 74.7% of votes cast for or against in favor at the meeting held May 4, 2026.
Which companies are in The Trade Desk's peer group?
The disclosed peer group names Atlassian, Cadence Design Systems, Cloudflare, CrowdStrike Holdings and Datadog, among others.
What is The Trade Desk's chief executive pay ratio?
For fiscal 2025, the company reported a chief executive pay ratio of 125:1, against median employee compensation of $218,847.
Executive compensation
Every element reported for each named executive officer, by fiscal year.
Fiscal 2022
| Officer | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension and deferred earnings | All other compensation | Total |
|---|---|---|---|---|---|---|---|---|
Jay Grant General Counsel and Secretary | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
David Pickles Chief Technology Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Blake Grayson Chief Financial Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Jeff Green Chief Executive Officer | ◇ | — | — | — | ◇ | — | ◇ | ◇ |
Fiscal 2023
| Officer | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension and deferred earnings | All other compensation | Total |
|---|---|---|---|---|---|---|---|---|
Jeff Green Chief Executive Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Blake Grayson Chief Financial Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Laura Schenkein Chief Financial Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Jay Grant General Counsel and Secretary | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
David Pickles Chief Technology Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Fiscal 2024
| Officer | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension and deferred earnings | All other compensation | Total |
|---|---|---|---|---|---|---|---|---|
Jay Grant Chief Legal Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Laura Schenkein Chief Financial Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Samantha Jacobson Chief Strategy Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Jeff Green Chief Executive Officer | ◇ | — | — | — | ◇ | — | ◇ | ◇ |
Fiscal 2025
| Officer | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension and deferred earnings | All other compensation | Total |
|---|---|---|---|---|---|---|---|---|
Jeff Green President and Chief Executive Officer, Chairman | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Alex Kayyal Former Chief Financial Officer Departed during or after this year | ◇ | ◇ | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Laura Schenkein Former Chief Financial Officer Departed during or after this year | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Vivek Kundra Chief Operating Officer | ◇ | ◇ | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Jay Grant Chief Legal Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
Samantha Jacobson Chief Strategy Officer | ◇ | — | ◇ | ◇ | ◇ | — | ◇ | ◇ |
A dash means the company reported no figure in that column. $0 is shown only where the filing prints a zero. A negative change in pension value is shown but, as the company reports it, not included in the total.
Equity awards granted
Individual awards as disclosed: type, date, unit counts at each level, and grant date value.
Fiscal 2025
| Officer | Award | Grant date | Threshold units | Target units | Units granted | Maximum units | Exercise price | Grant date fair value |
|---|---|---|---|---|---|---|---|---|
| Alex Kayyal | RSU | ◇ | — | — | ◇ | — | — | ◇ |
| Alex Kayyal | RSU | ◇ | — | — | ◇ | — | — | ◇ |
| Alex Kayyal | OPTION | ◇ | — | — | ◇ | — | ◇ | ◇ |
| Alex Kayyal | OPTION | ◇ | — | — | — withheld | — | ◇ | ◇ |
| Alex Kayyal | RSU | ◇ | — | — | ◇ | — | — | ◇ |
| Alex Kayyal | RSU | ◇ | — | — | ◇ | — | — | ◇ |
| Alex Kayyal | OPTION | ◇ | — | — | ◇ | — | ◇ | ◇ |
| Alex Kayyal | OPTION | ◇ | — | — | ◇ | — | ◇ | ◇ |
| Jeff T. Green | OPTION | ◇ | — | — | ◇ | — | ◇ | ◇ |
| Jeff T. Green | RSU | ◇ | — | — | ◇ | — | — | ◇ |
| Laura Schenkein | OPTION | ◇ | — | — | ◇ | — | ◇ | ◇ |
| Laura Schenkein | RSU | ◇ | — | — | ◇ | — | — | ◇ |
| Samantha Jacobson | RSU | ◇ | — | — | ◇ | — | — | ◇ |
| Samantha Jacobson | OPTION | ◇ | — | — | ◇ | — | ◇ | ◇ |
| Vivek Kundra | RSU | ◇ | — | — | ◇ | — | — | ◇ |
| Vivek Kundra | OPTION | ◇ | — | — | — withheld | — | ◇ | ◇ |
Fiscal 2024 are included in the PDF.
A dash means the company reported no figure in that column. $0 is shown only where the filing prints a zero. Threshold, target and maximum apply only to performance awards and are never shown for time-based or option awards.
Outstanding awards
Awards still held at fiscal year end.
As disclosed at fiscal 2025 year end
| Officer | Award | Unvested units | Market value of unvested units | Exercise price | Expires |
|---|---|---|---|---|---|
| Samantha Jacobson | Option | ◇ | — | ◇ | 4/15/2035 |
| RSU | ◇ | ◇ | — | — | |
| RSU | ◇ | ◇ | — | — | |
| RSU | ◇ | ◇ | — | — | |
| RSU | ◇ | ◇ | — | — | |
| Option | ◇ | — | ◇ | 4/26/2032 | |
| Option | ◇ | — | ◇ | 4/24/2033 | |
| Option | ◇ | — | ◇ | 4/23/2034 | |
| RSU | ◇ | ◇ | — | — | |
| Jay Grant | Option | ◇ | — | ◇ | 4/15/2035 |
| RSU | ◇ | ◇ | — | — | |
| Option | ◇ | — | ◇ | 4/26/2032 | |
| Option | ◇ | — | ◇ | 4/24/2033 | |
| RSU | ◇ | ◇ | — | — | |
| RSU | ◇ | ◇ | — | — | |
| Option | ◇ | — | ◇ | 4/23/2034 | |
| RSU | ◇ | ◇ | — | — | |
| Vivek Kundra | RSU | ◇ | ◇ | — | — |
| Option | ◇ | — | ◇ | 4/3/2035 | |
| Jeff Green | RSU | ◇ | ◇ | — | — |
| Option | ◇ | — | ◇ | 4/24/2033 | |
| Option | ◇ | — | ◇ | 4/15/2035 | |
| RSU | ◇ | ◇ | — | — | |
| Alex Kayyal | RSU | ◇ | ◇ | — | — |
| Option | ◇ | — | ◇ | 8/21/2035 |
A dash means the company reported no figure in that column. $0 is shown only where the filing prints a zero.
Director compensation
What each non-employee director was paid.
Fiscal 2025
| Director | Fees earned in cash | Stock awards | Option awards | Non-equity incentive | Pension and deferred earnings | All other compensation | Total |
|---|---|---|---|---|---|---|---|
Lise J. Buyer Lead independent director | ◇ | ◇ | ◇ | — | — | — | ◇ |
David B. Wells | ◇ | ◇ | — | — | — | — | ◇ |
Kathryn E. Falberg | ◇ | ◇ | — | — | — | — | ◇ |
Omar Tawakol | ◇ | ◇ | — | — | — | — | ◇ |
Gokul Rajaram | ◇ | ◇ | — | — | — | — | ◇ |
Andrea L. Cunningham | ◇ | ◇ | ◇ | — | — | — | ◇ |
Andrew Vollero, Alex Kayyal, Samantha Jacobson and Jeff T. Green served on the board in fiscal 2025 and received no compensation for board service. Executive directors are typically paid through their executive roles, shown above.
Earlier years are included in the PDF.
A dash means the company reported no figure in that column. $0 is shown only where the filing prints a zero.
Director fee schedule
The standing retainers and premiums the board pays, as published.
| Board cash retainer | ◇ |
| Board equity retainer | ◇ |
| Total board retainer | ◇ |
| Lead independent director premium | ◇ |
| Audit committee chair | ◇ |
| Audit committee member | ◇ |
| Compensation committee chair | ◇ |
| Compensation committee member | ◇ |
| Nominating and governance chair | ◇ |
| Nominating and governance member | ◇ |
Equity is delivered as Rsus/Options.
Disclosed peer group
The companies this board named as its compensation comparison group. The list is disclosure; the comparison is analysis.
Fiscal 2025
- Atlassian TEAM
- Cadence Design Systems CDNS
- Cloudflare NET
- CrowdStrike Holdings CRWD
- Datadog DDOG
- DocuSign DOCU
- Fair Isaac FICO
- Fortinet FTNT
- HubSpot HUBS
- MongoDB MDB
- Okta OKTA
- Palantir Technologies PLTR
- Palo Alto Networks PANW
- Pinterest PINS
- Roku ROKU
- Salesforce CRM
- Samsara IOT
- ServiceNow NOW
- Shopify SHOP
- Snap SNAP
- Snowflake SNOW
- Splunk SPLK
- Twilio TWLO
- Workday WDAY
- Zoom Video Communications ZM
- ZoomInfo Technologies GTM
- Zscaler ZS
Say-on-pay history
Shareholder support for the compensation program, by year.
| Year | Meeting | Support | Votes for | Votes against | Abstentions |
|---|---|---|---|---|---|
| 2025 | May 4, 2026 | = | ◇ | ◇ | ◇ |
| 2024 | May 27, 2025 | = | ◇ | ◇ | ◇ |
| 2021 | May 26, 2022 | = | ◇ | ◇ | ◇ |
| 2018 | April 30, 2019 | = | ◇ | ◇ | ◇ |
Chief executive pay ratio
As calculated and reported by the company.
Ratio
◇
Median employee compensation
◇
Chief executive total compensation
◇
What this page does not include
Everything above is a fact The Trade Desk disclosed, and it is free. Everything below is our analysis of those facts, and it is not.
Peer benchmarking
Where The Trade Desk sits against its disclosed peers — percentile position by role and by pay element, and the ranking behind it. The disclosed peer group is free; comparisons across it are part of the Velarion platform.
Executive Compensation Report — $1,500Written compensation analysis
A read of the pay program as designed and as paid: incentive structure, goal rigor, the alignment between the committee's stated philosophy and what the numbers show.
Executive Compensation Report — $1,500Board and governance analysis
Committee composition, independence, director pay positioning, and the governance provisions read together rather than listed.
Board Governance Report — $1,200Realizable pay
What the awards above are actually worth today against what they were valued at on grant, and what the gap says about the pay-for-performance link.
Velarion IntelligenceAdviser switching and vote outcomes
Two datasets covering compensation-adviser changes and what followed a contested vote. Both are part of the Velarion platform.
Enquire about accessMultiple companies at once
Cross-company views, cohort screens, and data export across the industries we cover. This page is one company; the platform is all of them.
Velarion IntelligenceCitations
Every figure on this page is cited to the document that reported it. Select any figure to see its citation.
265 figures on this page: 261 cited to the filing that reported them, 4 calculated from figures it prints.
261 cited to the filing
4 calculated from the filing
Documents cited
- 0001671933-26-000055Item 5.07 Submission of Matters to a Vote of Security Holders
- 0001671933-26-0000342025 Outstanding Equity Awards at Fiscal Year-End Table · 2025 Summary Compensation Table · CEO Pay Ratio · Director Compensation · and 2 more sections
- 0001671933-25-0000482024 Summary Compensation Table · Director Compensation table
- 0001671933-25-000076Item 5.07 Submission of Matters to a Vote of Security Holders
- 0001193125-24-231685
- 0001671933-23-0000162022 Summary Compensation Table
- 0001628280-22-015727Item 5.07 Submission of Matters to a Vote of Security Holders
- 0001564590-19-015410
Cite this data
This page is free to cite. Attribution we ask for:
Velarion, “The Trade Desk executive compensation, FY2022–FY2025.” https://intel.velarion.ai/comp/TTD (accessed 2026).
Short form: data: Velarion
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Tech — Software rankings
Peers The Trade Desk discloses
The companies named in TTD's own disclosed peer group.
Terms on this page
Cite this data
APA
Velarion Company Intelligence. (2026). Velarion database: executive and board compensation data (Version 2026Q3) [Data set]. Zenodo. https://doi.org/10.5281/zenodo.22283854
BibTeX
@misc{velarionData2026,
author = {{Velarion Company Intelligence}},
title = {Velarion database: executive and board compensation data},
year = {2026},
version = {2026Q3},
doi = {10.5281/zenodo.22283854},
publisher = {Zenodo},
url = {https://doi.org/10.5281/zenodo.22283854}
}